Transform your visual creativity into professional skills that employers are searching for. At Georgia Piedmont Technical College, our Graphic Design specialization equips you with both technical expertise and creative vision.
WHY CHOOSE GRAPHIC DESIGN AT GPTC?
Master industry-standard design software including Adobe Photoshop, Illustrator, InDesign, and Figma.
Develop a professional portfolio showcasing your best work to potential employers.
Learn from experienced designers who bring real-world knowledge into the classroom.
Gain hands-on experience through client-based projects and internships.
Build skills in both print and digital design for maximum career flexibility.
WHAT YOU'LL LEARN
Brand identity development
Typography and layout principles
Digital illustration techniques
Publication design
User interface design fundamentals
Package design
Pre-press production
Digital asset management
Portfolio development
WHERE THIS CAN TAKE YOU
Our graduates work as:
Graphic Designers
Production Artists
Brand Specialists
Digital Media Designers
Marketing Designers
UI/UX Designers
Freelance Creative Professionals
Georgia Piedmont Technical College's Graphic Design program offers affordable,
practical education that connects creative talent with in-demand career skills
11 Careers You Can Pursue
as a Graphic Designer
Brand Identity Designer
Overview: A brand identity designer, sometimes called a brand designer, works to help identify a brand’s identity through design strategy, creative storytelling, and fresh design assets. Typically working with startups and new businesses, a brand identity designer has the power to breathe life into conceptual ideas. 
Key Responsibilities
Design logos
Create brand guidelines
Develop a brand color palette
Select appropriate typography
User Experience (UX) Designer
Overview: A user experience (UX) designer’s focus is on creating an enjoyable digital experience for users. Typically working on a website, mobile app, or software, UX designers will need to utilize Sketch, Figma, and Adobe Illustrator in their day-to-day work.
Key Responsibilities
Develop user research
Create wireframes
A/B test
Visual prototyping
Motion Graphics Designer
Overview: A motion graphics designer, also called a motion designer, brings motion to otherwise still graphics. Typically, these are often shapes, transitions, and title cards.
Key Responsibilities
Animate design assets
Collaborate with design team
Select audio, effects, and typography for project
Digital Illustrator
Overview: Becoming a digital illustrator is a popular career path that many artists choose to pursue. At the heart of the role, you are creating unique illustrations for your company or organization.
Key Responsibilities
Utilize creative software to create illustrations
Manage multiple projects
Collaborate with team on goals and expectations
Packaging Designer
Overview: If you’re anything like us, you love to see a well-designed package that is both functional and aesthetically pleasing. Packaging designers are no different, always looking for optimal ways to design and market products through packaging.
Key Responsibilities
Knowledge of the packaging process
Product packaging design
Collaborate with product and marketing department
Advertising & Marketing Designer
Overview: An advertising and marketing designer’s focus is on creating captivating visual assets for advertising campaigns, social media, and promotional materials. Visual assets work with the campaign copy to drive action from viewers.
Key Responsibilities
Excellent communication
Provide visuals for marketing campaigns
Design mock-ups for marketing pitches
Environmental Graphic Designer
Overview: Imagine you walk into a store and there are no pictures on the wall or signs to tell you where to find a certain department. Pretty boring, right? Environmental graphic designers create the visual elements you see in any given space. Whether it’s the color of a room, signage, or graphical elements, an environmental graphic designer is probably responsible(unless it falls under the interior design category, of course).
Key Responsibilities
Create a visually-pleasing space
Understand what visual elements work together
Coordinate with client to understand the theme
Publication Designer
Overview: As a publication designer, your job is to creatively show off a publication’s story. Whether it’s a physical magazine or a digital release, a publication designer determines the look and feel of the final product.
Key Responsibilities
Magazine layout design
Managing multiple physical and digital publications
Cross-departmental collaboration
Assisting with website design
Art Director
Overview: The job of an art director is collaborative and expressful, often leading a team of creative professionals. This role is a mid to senior-level position that oversees the visual aspects of a project and provides creative direction.
Key Responsibilities
Creating a vision
Leading a team of creatives
Understanding design principles
Maintaining consistency
Freelance Graphic Designer
Overview: A freelance graphic designer requires many different skills, from logo design and illustration to typography and layout design. A freelancer will work with many clients across a wide variety of industries. Additionally, being adept at marketing your freelance work will be essential to success. Many freelance designers will find themselves working in the Adobe Creative Cloud for their clients’ projects.
Key Responsibilities
Project management
Strong client communication
Excellent design skills
Creating design assets
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